With the changes in media and technology, sports remains the only appointment television. New technology and mediums allow consumers to interact behind-the-scenes with their favorite teams, players and follow games at home. New stadiums include the latest in interactive consumer touchpoints for brands. Sports rights are at an all-time high. How have changes in technology, distribution and consumer behavior created new growth opportunities for media surrounding the game?
Come learn from fellow Wahoo’s how media has changed the game in sports and the opportunities we look forward to in 2015.
Siva Vaidhyanathan- Robertson Professor, Media Studies Department
Alecko Eskandarian – Assistant Coach, NY Cosmos (Pro Soccer) + former broadcaster at Fox Sports
Bill Hofheimer - Sr. Director, Communications, ESPN
Joe Lemire – Staff Writer, Sports Illustrated
Susan Williamson – VP, Brand + Fan Development Philadelphia 76ers
Allison Wright - Managing Editor, Virginia Quarterly Review